Knowledge is power
"If you are asking the wrong questions, you don't have to worry about the answers"
- Thomas Pynchon, Gravity's Rainbow
There is a better way
Many businesses struggle to determine the best a path forward when confronted with a challenge. Combining market intelligence, original customer research and strategic problem solving empowers business leaders to make informed choices.
2itive Consulting brings a unique combination of creative problem solving, business strategy and market intelligence to the table to solve tough problems with solutions that will deliver delightful value to your customers and sustainability to your business.
The right ingredients
Many businesses struggle to determine the best a path forward when con
Design thinking
Consumer research
Business strategy
Smart, creative informed choices are the basis of a strong business strategy. Leveraging a creative process to make choices and prioritize actions empowers leaders to better understand their market and identify ways to better serve it.
Revenue and margin growth is driven by strategies founded on your internal assets, underserved market segments, and over looked consumer needs. Our unique combination of ingredients can unlock new opportunities.
Carefully listening to input from your end users and internalizing it in ways that support prioritized business goals is the path to unlocking your business's potential and sustainable growth.